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< UX/UI Case Study: Be Mindful >

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Even under normal circumstances, college can be a stressful experience for students due to high costs of education, food insecurity, time management, and individual health conditions. Add to the mix a global pandemic, cries for social justice and the fallout of a heated election? It’s no surprise that students feel overwhelmed, finding it difficult to practice self-care.

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"75% of lifetime mental illnesses develop before the age of 24."

                                                                                                 — Center for College Mental Health Penn State, 2015

"41% of students suffer from a mental health issue."

                                         — National Alliance on Mental Illness, 2016

"2/3 students struggling do not seek help."

                                                                                                 — Center for College Mental Health Penn State, 2015

< There Must Be Something Out There >

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I scoured the Internet and App Store thinking there must be something that can help students practice self-care, promoting mental hygiene by making aspects of it a daily routine. However, most of the options I came across had low retention rates and were prescriptive rather than proactive solutions.

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< Taking the Dive >

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To solve this myself, I performed 50 interviews with Lane Community College and University of Oregon students. What makes a self-care plan successful? What activities are students interested in? What are some other needs, interests and issues that can arise when practicing self-care?

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Entry (3).png
Entry (5).png

// Data was sampled from 50 students

 

"I have a hard time balancing academics, friends, and self-care with the added stress of college life."

— Quote from an Anonymous Student (UO)

< The Making of Be Mindful >

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From the data I collected, I defined mental hygiene as any behavior that helps one maintain good emotional and mental wellbeing. With this definition in mind, I wanted to create a seamless experience for my target users by managing support networks and encouraging self-care practices. So I thought it was important to enable users to make time for what matters to them based on personal interests and hobbies.

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"It’s hard to stay motivated when I feel like I’m too busy to make time for friends."

— Quote from an Anonymous Student (LCC)

< Establishing the Brand Identity >

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My overall goal was to create an app that would help promote mental hygiene by making aspects of it a daily routine. So it was important to create a platform that the user can trust, especially when dealing with such a sensitive issue.

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void viewStyleGuide( ) {...}

Logo Brand Style Guide Sheet for Fonts and Colours (5).png

// A brand identity style guide

< How it works >

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I designed mockups of a mobile and web app in order to minimize risk and prove the concept quickly.

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void viewMockupDesign( ) {...}

1. Students go through an initial onboarding
 
White Grey Black Light Classic Minimal Design - Branding Portfolio Website.png

// The app walks the user through the basics and explains the process of onboarding

2. Students list their interests and hobbies
 
White Grey Black Light Classic Minimal Design - Branding Portfolio Website (1).png

// The app uses machine learning to suggest self-care activities for the student to do

3. The app schedules self-care activities based on the students' interests
 
TOUCHPOINTS (7).png

// The app also automatically schedules friends with overlapping free time to do the same activities together

4. Based on feedback, the app offers insights into the person's mental hygiene.
 
TOUCHPOINTS (8).png

// The app uses machine learning to understand the student, offering key insights into how they function and behave